The Chinese corporation ByteDance is the owner of the short-form video hosting site TikTok, also known as Douyin in China. It features a wide range of user-submitted films with lengths ranging from 15 seconds to ten minutes, covering topics like dancing, pranks, stunts, tricks, and education. The world is being increasingly dominated by TikTok. This video-based social media platform is gaining traction across the globe. According to hootsuite, it has 1 billion active users, 8 new users sign up every second, and its effectiveness has improved by over 700%.
Given this context, it is critical for brands to utilize this quick-paced social network platform to aid in the promotion of their products and services. It’s time to get involved if you haven’t already. I also have 12 incredible tips for you lovely TikTokers that will help your videos gain more views, engagements, and other online exposure. The world is being taken over by TikTok, but it’s time for you to take control of the platform. Here are 12 incredible tips to help you breeze through. Let’s get started.
1. The Hook
Our world is one that demands our attention. People have limited attention spans, so you need to attract their interest as soon as possible. Otherwise, they will scroll through your content in search of the next attention-grabbing video. Start with a hook and introduce the topic right away to capture the interest of your viewers and get them to stop and watch your video.
2. Identify your niche (Calling)
The greatest approach to rule your space and attract more views is to find your specialization, often known as your vocation or calling. Many individuals are scrolling or looking for specific solutions to a particular problem, so choose the areas and themes where you excel and provide your readers solutions. Your audience will recognize you for it since you will be delivering value to them if you are particular with the things you are strong at.
3. Provide viewers with a basis for judgment
Commenting on TikTok is like the cherry on top of a cake. A video will become viral and increase the number of people who see your material the more comments you receive on it. You can pose precise, answer-required queries to your audience. For instance, you can create a video to sample thoughts and opinions from your viewers if you require guidance on a specific topic. As much as you can, try to respond to every question or comment they make. This will enable you to develop a group of devoted viewers who will promote your material in their networks.
4. Use contemporary music
Wondering a specific sound to use in a video? Don’t get trapped! Find the trendiest sounds you want to include in your video by scrolling through TikTok. Consider how you can add your own unique spin to the sounds that are now popular and being used by others; we’re not simply talking about creating lip-sync videos here. Late in 2022, Meghan Trainor’s “Made You Look” was popular on TikTok. Over 1.7 million videos were created utilizing the music clip, and the dance gained so popularity that Trainor herself created a TikTok performing it.
5. Follow trends
Utilizing trends in your content is a great idea since they can help your video go viral. The simple use of voice filters is growing in popularity on TikTok, and some users are fusing them with other trends.
6. Well-liked hashtags
Using well-liked hashtags can aid in the virality of your video. Use popular hashtags that are relevant to your content so that you may be found easily. Popular relevant hashtags will help your film appear in searches and improve its Search Engine Optimization (SEO).
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